Privacy Policy

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Privacy Policy

Last updated and effective: 09/12/2022

https://www.generalmagicthemovie.com website and its subdomains (the “Website”) are operated by Spellbound Productions II, LLC, a limited liability company incorporated in California, having its registered office at 800 High St #407, Palo Alto, CA 94301  (“we”, “our”, “us”).

We take your privacy very seriously. This privacy policy describes our privacy practices and the choices you have associated with your personal information. This privacy policy does not apply to any other services or apps provided by us or our group companies unless the service or app specifically refers to this privacy policy.If we provide links to third party sites or services which we do not own or control, we are not responsible for their privacy practices. 

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1. Information collection

We collect and process personal information from Website visitors in a variety of ways. For example, when you visit the Website, request to host a private screening, panel or team building workshop, buy a screening package, buy our merchandise, enter a contest, register for an event, sign up for a newsletter or contact us with an inquiry. 

1.1. Contact information

Depending on the activity, you may be asked for your full name, email address, phone number, website or work-related information, such as your employer's name or your job position. We will collect this information only if you voluntarily submit it to us. You can always refuse to provide us with your personal information.However, this may prevent you from engaging in certain activities offered on our Website, as your personal information may be necessary for us to provide you with our services. 

1.2. Transaction information 

When you make a purchase on our Website, you will be asked to provide personal information such as your full name, billing address, shipping address, email address, phone number, and payment information. We will collect this information only when you voluntarily provide it to us. 

1.3. Technical information and usage data 

We collect technical information about Website visitors whenever they interact with our Website.This information may include the name of the visitor's web browser, browser version, computer's IP address, type of their computer, or its operating system. We may also be able to see what pages of our Website you visited, the time and date of your visit, the time you spent on our Website and other usage data. If you use a mobile device to browse our Website, we may collect your mobile device's unique ID, operating system, and other unique identifiers commonly associated with mobile devices and usage data.

We use analytics tools for the purpose of analyzing our visitor base on an aggregated anonymous basis and to improve the performance of our Website. We use Google analytics and you can find out more about your opt out choices here:https://tools.google.com/dlpage/gaoptout.

1.4. Cookies

Our Website may use cookies to gather information about you to customize your experience, help us improve our services and for similar purposes. For more information on how the cookies are used, see section 4 of this privacy policy.

2. Information use

For visitors in the European Economic Area (“EEA”) and in the United Kingdom (“UK”), we generally act as a data controller in respect of your personal information automatically collected or submitted on our Website for the purposes of the General Data Protection Regulation (EU) 2016/679 and the United Kingdom General Data Protection Regulation. This means that we determine the purposes for which, and the way in which, your personal information is processed. We sometimes engage third parties as data processors to process your personal information on our behalf.See section 3 of this privacy policy for more information about third parties that we share your personal information with.

If you provide your personal information to request to host a private screening, panel or team building workshop, join a contest or seek further information on content we published on our Website, or inquire about our services generally, we may use your personal information to communicate with you, respond to your requests and to provide further relevant information. 

If you choose to allow us to do so, we may also use personal information that you provided as part of a request to host a private screening, panel or team building workshop to send you a survey or to contact you to ask for testimonials. If you have attended a private screening, we may use your personal information to contact you in case of a suspected piracy during that screening.

We collect transaction information to complete your transaction, fulfill your orders, screen orders for fraud, access analytics showing how many people visit our store, to contact you about our new products, and help us troubleshoot and improve our store. 

If you sign up for our newsletters, we will use the personal information you have submitted to us for this purpose. You may unsubscribe from receiving newsletters at any time by clicking the unsubscribe link in the footer of the newsletter email that you receive. 

We use technical information and cookies to manage our Website. We process this personal information for our legitimate business interests, in order to provide and manage our Website and offer you the best experience possible. We may also use your personal information to improve Our products and services and to investigate or correct any technical problems on the Website. We do not use personal information for behavioral retargeting or share them with third parties for purposes not mentioned in this privacy policy.

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3. Sharing your personal information

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We use some third party service providers to help us operate our Website, administer Website-related services on our behalf and to deliver private screenings, panels or team building workshops that you have requested.

If you request a virtual private screening, we collect your personal information through a form hosted on Airtable. To learn more about their privacy practices visit: https://www.airtable.com/privacy. Once you have completed the form, we will contact you to schedule the virtual private screening and provide further information. The virtual private screening is delivered by Eventive. All the attendees of the screening need to create an account with Eventive and will be subject to Eventive's privacy policy, which can be accessed here: https://eventive.org/privacy. 

On our Website, we have integrated a store powered by Shopify. Shopify is an e-commerce platform that allows Us to run our online merchandise store. When you decide to buy our merchandise through our Shopify-powered store, Shopify collects and processes information about you on our behalf and only as instructed by us. We only use the information you provide as part of the transaction to complete that transaction, fulfill your orders, screen orders for fraud, access analytics showing how many people visit our store, and help us troubleshoot and improve our store. To learn more about Shopify and their privacy practices regarding customers that shop at Shopify-powered stores, visit: https://www.shopify.com/legal/privacy/customers. 

We provide the following payment options on our website https://general-magic-movie.myshopify.com/. Depending on the payment option you choose, your transaction data is automatically transferred to the corresponding payment processing provider. By selecting the payment option, you agree to this transfer. The transmission of the data is aimed at payment processing and fraud prevention. You may find out more about privacy practices of the payment processing providers we use here:

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Xero, Inc.: 

• https://www.xero.com/us/legal/privacy/ 

Intuit Inc.:

• https://www.intuit.com/privacy/?_ga=2.145071030.327230482.1656362613-586425436.1656362613

We may also disclose your personal information (a) in good faith belief that we are required to do so by law; (b) if doing so is reasonably necessary to comply with legal process; (c) to respond to any claims; (d) to enforce the terms and conditions of our Website; (e) to protect the rights, property, or personal safety of Spellbound Productions II, LLC employees, or the public; (f) to third parties with whom we may choose to sell, transfer or merge parts of our business or our assets; or (g) to respond to requests from law enforcement agencies or regulators.

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4. Cookies

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We use cookies and similar tracking technologies to track the activity on our Website. Cookies are small text files placed on your computer via your browser when you visit a website. Other tracking technologies are also used such as beacons, tags and scripts to collect and track information and to improve and analyze our services.

Some of the cookies that we use on our website are essential to be able to deliver the Website experience to you while some others are elective. You can change your settings at any time for non-essential cookies using the cookie-settings of your browser.

We do not use cookies or share your personal information for behavioral remarketing.

Currently, we use the following cookies:

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Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Website. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

For more information on the privacy practices of Google, please visit the Google Privacy & Terms: https://policies.google.com/privacy?hl=en.

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5. Security

We use industry-standard security measures regarding collection, storage and processing of your personal information as well as to protect against the loss, unauthorized access, misuse, alteration and destruction of personal information under our control, both during the transmission and once we receive it. We have also put in place manual safeguards such as limited employee access and confidentiality agreements.

6. Retention

We will retain your personal information for as long as is necessary to fulfill the purpose we collected it for, including for the purpose of satisfying any legal, accounting or reporting requirement. 

If you choose to allow us to contact you to request that you fill out a survey or provide a testimonial after a screening, we will retain your personal information for 6months to fulfill this purpose.

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7. Your rights

7.1. Website visitors in the EEA and the UK

Under the GDPR and UKGDPR, you have the right to:

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• Request access to your personal information that we hold about you;

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• Request a modification or correction of your personal information we hold about you;

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• Request erasure of your personal information; we will comply with your request unless we are required to keep your personal information for specific legal reasons which will be notified to you at the time of your request, if applicable;

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• Request the transfer of your personal information to you or to a third party in machine-readable format.

If you have given us consent to use your personal information for the purposes outlined above, you have the right to withdraw your consent at any time. We will not use your personal information to send you any newsletters. If you choose to allow us to use your personal information to contact you with a request to fill out a survey or provide a testimonial, you may opt-out at any time by contacting us using the contact details provided below.

We may need to request information from you to help us confirm your identity whenever you contact us to exercise any of the above rights.  

If you wish to exercise any of your rights, please contact us using the contact information provided below.

7.2. Californiaresidents

The California Consumer Privacy Act of 2018 (“CCPA”)provides specific rights to individuals who reside in California. These rights include the right to know, delete and opt out of certain data collection. In the past 12 months, Spellbound Productions II, LLC, or its service providers, have collected the following categories of personal information using the categories enumerated in the CCPA:

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●  IP address, information regarding a consumer’s interaction with an internet website and device type.

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● Name, email address, telephone number, employment-related information, shipping address, bank account number, credit or debit card number, other financial information, if you’ve contacted Spellbound Productions II, LLC through https://www.generalmagicthemovie.com with request to host a private screening, panel or team building workshop, buy a screening package, buy our merchandise, enter a contest, sign up for a newsletter or with an inquiry. 

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We use and disclose this personal information as described in this privacy policy. We do not sell, rent, release, disclose, disseminate, make available, transfer, or otherwise communicate your personal information to any other business or third party for monetary or other valuable consideration.

For the purposes of CCPA, in the last 12 months, SpellboundProductions II, LLC has not sold, rented, released, disclosed, disseminated, made available, transferred, or otherwise communicated personal information to another business or third party for monetary or other valuable consideration.

If you are a California resident and you wish to exercise your rights under the CCPA, you can do the following:

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• Submit, free of charge, but no more than twice in a 12-month period, a verifiable request for the following information: Submit a verifiable request for us to delete any personal information we have collected about you.

• The specific pieces of personal information we have about you;

• The categories of personal information we collected, sold or disclosed for a business purpose about you within the last 12 months;

• The categories of sources from which the personal information was collected;

• The purposes for which the information was collected or sold; and

• The categories of third parties to whom the information was sold, disclosed for a business purpose, or otherwise shared.

We will not discriminate against you because you have chosen to exercise your rights.

All requests should be submitted by email at info@generalmagicthemovie.com. We will confirm your request within 10 days of receipt. If we need additional information to verify your identity, we will contact you to request that information. If possible, we will provide the information to you in a readily usable format that allows transmission to another entity. 

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8. Data transfers

We may transfer the data we collected about you to countries other than the country in which the data was originally collected. These countries may include the United States, Canada, and other countries outside of the EEA and the UK. These countries may have different privacy laws than the country in which you provided your data. When we transfer your data to other countries, we will protect your data as described in this privacy policy and comply with applicable legal requirements providing adequate protection for the transfer of data to countries outside of the EEA and the UK. If you are located in the EEA or the UK, we will only transfer your personal data if we have put in place appropriate safeguards in respect of the transfer. You may request more information about the safeguards by contacting us using the contact details below.

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9. Information from children

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Our Website is not directed to children under the age of 13 (or other age as required by local laws) and we do not knowingly collect personal information from children. If we learn that we have collected personal information from a child, we will take reasonable steps to delete such information from our files as soon as is practicable. If you learn that your child has provided us with personal information without your consent, you may contact us at info@generalmagicthemovie.com and the information will be promptly deleted.

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10. Changes to this privacy policy

We may update this privacy policy from time to time. When we do, we will always update the “last updated and effective” date at the top of this privacy policy. 

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If the change is material, we will place a notice on our Website by revising the link to the privacy policy to “Updated privacy policy” for a reasonable amount of time and/or give other reasonable notice.

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11. Contact us

If you have any questions, need information or require assistance, please contact us at: info@generalmagicthemovie.com. 

Alternatively, you can also contact us at:

800 High St ​ #407, PaloAlto, CA 94301.

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